One Year Master - Strategy and Marketing, 60 credits
Autumn 2021, Full-time, Linköping
This One Year Master in strategy and marketing offers an education that amounts to a general One Year Master’s Degree in Business Administration. During the fall semester, students are to take the Strategy – Classic and Contemporary Views (15 hp/ECTS) course followed by Advanced Consumer Marketing (15 hp / ECTS). In the spring semester students will write a Master’s thesis (30 hp / ECTS) within strategy and/or marketing.
Selection groups (without ranking):
1. 40% of the places - Applicants who are registered on Business Administration 3 at LiU and applicants from one of the master programs within Business and Economics at LiU with a bachelor's degree 180 credits in the main area of Business Administration.
2. 30% of the places - Applicants with a master's degree from LiU in Business and Economics 240 credits in the main area of Business Administration.
3. 30% of the places - Other, applicants with a bachelor's degree 180 credits in Business Administration or equivalent.