These changes have given rise to widely held beliefs in the superiority of the private over the public and the creation of new entrepreneurial identities as well as the rise of new private patronage. The project examines how contemporary art has been subjected to the process of privatisation and the privatisation of art’s institutional field in Sweden.
Private art collectors and artist-entrepreneurs are now competing with public institutions and the locus of power is moving from public to private actors. This change calls for new critical investigations of how and where agency, value creation and creativity of the art world take place.
Drawing on a tradition of geographical scholarship analysing the circuits of material culture the project will do this by investigating artworks' journeys from art studio to “final destination”, mapping out the vital processes and spaces where private actors of the art world operate.
The project aims to develop new theoretical insights into: a) how and where arts' value gets created; and b) the increased presence of entrepreneurial and private actors' strategies in the art world.
The project is a Marie Skłodowska-Curie Individual Fellowship and is a collaboration with Centre for the GeoHumanities and Department of Geography, Royal Holloway University of London and Professor Philip Crang. The project runs until May 2019.
The full name of the project is: The re-privatization of the contemporary art world: private collectors and artist-entrepreneurs and the changing geographies of value creation of European art.