The course addresses the increasing sustainability requirements imposed on companies worldwide. It focus on how firms can use marketing to better position sustainable products and services. The course discusses concepts such as marketing strategy, business models, sharing economy and consumer demands of sustainable products. It also covers negative sides such as greenwashing and wokewashing. Sustainability as a phenomenon creates both challenges and opportunities for organizations and both are explored from a management and marketing perspective.
Sustainable Marketing
7.5 creditsSustainable Marketing, 7.5 credits
Summer 2025, Full-time, Linköping
Starts:
Summer 2025
Start date:
09 June
End date:
13 July
Place of study:
Linköping
Pace of study:
Full-time
Level:
First cycle
Teaching form:
On-Campus
Education Time:
Day-time
Education Language:
English
Course offering id:
LIU-32101
Number of Places:
100
Specific requirements
- 60 ECTS credits passed including at least 30 ECTS credits in Business Administration, or equivalent
- English corresponding to the level of English in Swedish upper secondary education (Engelska 6 or Engelska nivå 2)
Exemption from Swedish
Selection
Tuition fees
SEK 11100 - NB: Applies only to students from outside the EU, EEA and Switzerland.
If you have questions about the course, contact us
Svjetlana Pantic Dragisic, Study Director
Sebastian Croné, Study Adviser
Ann-Sofie Gustavsson, Administrator
Sustainable Marketing, 7.5 credits
Summer 2026, Full-time, Linköping
Application period not open
Starts:
Summer 2026
Start date:
08 June
End date:
12 July
Place of study:
Linköping
Pace of study:
Full-time
Level:
First cycle
Teaching form:
Distance
Education Time:
Day-time
Number of Mandatory Sessions:
0
Education Language:
English
Course offering id:
LIU-32101
Number of Places:
100
Specific requirements
- 60 ECTS credits passed including at least 30 ECTS credits in Business Administration, or equivalent
- English corresponding to the level of English in Swedish upper secondary education (Engelska 6 or Engelska nivå 2)
Exemption from Swedish
Selection
Tuition fees
SEK 13500 - NB: Applies only to students from outside the EU, EEA and Switzerland.