Photo of Emelie Fälton

Emelie Fälton


How can analyses of visual media productions give us insights into how phenomena are understood and shaped in our societies? How can such media productions not only reflect but also have an impact on how we view ourselves and the world around us?

I Research Visual Cultures

Today, many of us lie in societies where visual dimensions are a big part of how we express ourselves and create meaning. We take photographs to capture moments, play video games that allow us to visit virtual worlds, communicate with each other by sending memes on social media, and travel to places for experiences of attractions considered worth viewing. All of this is part of our visual cultures. 

Visual culture encompasses the ways in which people create, interpret, and communicate through visual elements and forms of expression. In my research, I have particularly focused on how environmental issues get portrayed and constructed through our visual cultures.

One of my main focuses has been to analyze how relationships between something "human" and "natural" are constructed and expressed through different visual media productions. In relation to this, I have analyzed films, marketing materials, informational signs, artworks, and Instagram posts. 

Analyses of visual materials can provide us with understandings of contemporary as well as past societies' conceptual worlds. Visual cultures have always been part of human societies and will continue to be so in the future. In my research, I have mainly focused my analyses on visual materials produced from the late 1800s up until our present times.

Through my research, I intend to contribute with an understanding of how the visual is part of our social lives, why visual materials are important to analyze, and how visually oriented methods can become part of researchers' toolboxes. 

Norrköpings decision arena.

Johan Hedrén and I are analyzing a major material consisting of photographs in the Norrköping Decision Arena.
Photo credit Emelie Fälton



Research Programmes & Network


Academic degree

  • 2021
    Degree of Doctor of Philosophy in the subject area of environmental studies
  • 2016
    Started as a PhD Student in Environmental Change
  • 2016
    Master’s degree in environmental science with focus on sustainable development
  • 2014
    Bachelor’s degree in tourism science with focus on nature environments and cultural heritages



  • Culture, society and media production (bachelor program)
  • Environmental science program (bachelor program)
  • Geography (single subject courses)


  • Coordinator for Norrköping Decision Arena
  • Faculty Marshall at Linköping University
  • Union Representative for SACO at IKOS, Campus Norrköping

Research visits

Visiting PhD student at Tema Q, the Institution for Culture and Society, Linköping University, October-December 2020


  • Project leader for the festical Drivhuset. 18-19 November 2017
  • Project leader for Sustainable Futures (Framtidsveckan) 21 April, 2016

In media


"Temapodden" and "Fakultet essä" are podcasts from Linköping University.

Ways of Seeing Nature

In the fifth episode of Temapodden, Emelie Fälton discusses human ways of seeing nature and how we choose to portray it.

You can listen to the podcast episode in Swedish here.The Tema Pod






Nature conservation and national parks – but are we instead increasing the gap to nature?

During the early 1900s, Sweden was the first country in Europe to establish national parks. Today, the parks are popular tourism destinations attracting both national and international tourists and there exists a hope that they will become some of Europe’s most popular destinations for nature-based tourism. But what happens when nature is to be protected from humans and at the same time function as an arena for tourists? And what is it really that we are invited to experience?

You can listen to the podcast episode in Swedish here.


Academic Celebration

As the Faculty Marshall, I am involved in planning and executing the Commencement Ceremony at Linköping University, where doctors, professors, honorary doctors, and jubilee doctors get installed.