E-commerce consumers have a direct effect on logistics through their choice of delivery alternatives. These choices affect in turn planning and sustainability in the supply chain. So-called “last-mile distribution”, the last part of the supply chain where the product is delivered to the customer, is often ineffective. This means that there is a lot of potential to reduce environmental impact, and it's important that we make improvements. As well as examining the role of the consumer in sustainable e-commerce, we also study how e-commerce and logistics companies can collaborate to increase the sustainability of e-commerce, at the same time as offering sustainable delivery alternatives to their customers.
Sustainable e-commerce logistics is one of our eight research areas in climate smart transport systems.