I oversee courses or sections in brand management at basic to PhD-level. I also give lectures on innovation, methodology and internationalisation (basic). I tutor at bachelor’s, master’s and PhD level.
Assistant supervisor för PhD student Erika Lind at LTU.
Based on the finished project Companies for the Future, I do research on how growth can be achieved in small and medium-sized companies, what lies behind this growth and how effective various growth-supporting measures are for such firms.
Together with colleagues, I carry out research on what makes a specific group of small large firms successful.
In another collaboration, I try to understand how different stakeholders and external events affect a firm’s brand communication.