Photo of Emil Persson

Emil Persson

Associate Professor, Docent

Behavioral economics with focus on health economics 

I use insights from behavioral economics, psychology and neuroscience to explore topics in health economics and public economics. Much of my research has an applied policy focus but I am also interested in exploring more general aspects of everyday decision-making, for example how behavior is influenced by biological factors.


Much of my work focuses on how emotions and cognitive biases influence individuals’ decision-making, and I investigate the implications of these effects for policy design.

Some topics I find interesting:

  • The role of moral emotions in rationing of healthcare
  • The psychology of democratic decision-making
  • Opportunity cost neglect in public policy
  • The effect of decision fatigue on doctors’ decision-making

See my personal webpage for more information.

A women is doing computed tomography.


We at JEDI lab at Linköping University conduct research on intuition, reflection, and emotion in economic decision-making. The aim of our research is to understand everyday decision-making and its underlying processes.



Emil Persson, Gustav Tinghög (2024) Repugnant markets and preferences in public Journal of Behavioral and Experimental Economics, Vol. 108, Article 102153 Continue to DOI


Emil Persson, Gustav Tinghög (2023) The effect of fast and slow decision-making on equity-efficiency tradeoffs and moral repugnance Royal Society Open Science, Vol. 10, Article 230558 Continue to DOI
Allegra Maguire, Emil Persson, Gustav Tinghög (2023) Opportunity cost neglect: a meta-analysis Journal of the Economic Science Association (JESA), Vol. 9, p. 176-192 Continue to DOI
Michal Pietrzak, Adam Yngve, Paul Hamilton, Robin Kämpe, Rebecca Böhme, Anna Asratian, Emelie Gauffin, Andreas Löfberg, Sarah Gustavsson, Emil Persson, Andrea Johansson Capusan, Lorenzo Leggio, Irene Perini, Gustav Tinghög, Markus Heilig (2023) A randomized controlled experimental medicine study of ghrelin in value-based decision making Journal of Clinical Investigation, Vol. 133, Article e168260 Continue to DOI


Emil Persson, Arvid Erlandsson, Paul Slovic, Daniel Västfjäll, Gustav Tinghög (2022) The prominence effect in health-care priority setting Judgment and decision making, Vol. 17, p. 1379-1391 Continue to DOI