Heiko Gebauer
Adjungerad professor
Publikationer
Fabian Schafer, Heiko Gebauer, Christoph Groeger, Oliver Gassmann, Felix Wortmann
(2023)
Data-driven business and data privacy: Challenges and measures for product- based companies
Business Horizons, Vol. 66, s. 493-504
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Heiko Gebauer, Besma Glaa, Lars Witell
(2022)
Transforming service-centric business models during core technology innovations: The case of electric vehicles
Book of Abstracts, 9th International Conference on Business Servitization (ICBS)
Claudio Lamprecht, Heiko Gebauer, Elgar Fleisch, Felix Wortmann
(2022)
A KPI Set for Steering the IoT Business in Product Companies Product companies can use the key performance indicators set presented here to manage their Internet of Things business effectively and avoid three pivotal measurement traps
Research technology management, Vol. 65, s. 53-63
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Lino Markfort, Alexander Arzt, Philipp Koegler, Sven Jung, Heiko Gebauer, Sebastian Haugk, Christian Leyh, Felix Wortmann
(2022)
Patterns of business model innovation for advancing IoT platforms
Journal of Service Management, Vol. 33, s. 70-96
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Heiko Gebauer, Marco Paiola, Nicola Saccani, Mario Rapaccini
(2021)
Digital servitization: Crossing the perspectives of digitization and servitization
Industrial Marketing Management, Vol. 93, s. 382-388
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