Fotografi av Joanna Pilawa

Joanna Pilawa

Doktorand

Publikationer

2025

Joanna Pilawa, Lars Witell, Per Kristensson (2025) Service innovation in the eyes of customers: the Swedish innovation index Service innovation and management: digitalization, service infusion and customer experience, s. 143-155 (Kapitel i bok, del av antologi)

2022

Joanna Pilawa, Aku Valtakoski, Lars Witell (2022) I see what you did there: Do consumers perceive actual service innovations as innovative? 12th SERVSIG Conference, University of Strathclyde (Konferensbidrag)
Joanna Pilawa, Lars Witell, Aku Valtakoski, Per Kristensson (2022) Service innovativeness in retailing: Increasing the relative attractiveness during the COVID-19 pandemic Journal of Retailing and Consumer Services, Vol. 67, Artikel 102962 (Artikel i tidskrift) Vidare till DOI

Organisation