09 October 2025

In October 2025, Marc Keuschnigg presented his research on combating online misinformation at the Centro de Estudios Públicos in Santiago de Chile.

Two men by a table. Photographer: Privat

The work, conducted jointly with Arnout van de Rijt (European University Institute) and Jonas Stein (University of Groningen), includes a series of experimental studies published openly in Scientific Reports and PNAS Nexus.

Structural interventions

One paper focuses on structural interventions—changes to the architecture of online networks. In large-scale online experiments with U.S. participants, the researchers created independent digital ecosystems in which users could share true and false messages about society, science, and politics. By altering the network composition—from integrated (50:50 liberals and conservatives) to segregated echo chambers—they demonstrated that partisan sorting systematically undermines information accuracy, whereas increasing ideological diversity slows the spread of misinformation. Agent-based simulations confirmed that this result generalizes across network topologies and larger populations.

Individual-level interventions

The second study examines individual-level interventions, asking why people misjudge politicized information: are they being insincere, or do they genuinely believe false claims? In experiments where participants rated the accuracy of unfamiliar statements—with and without financial incentives for accuracy—the researchers found that ideological biases persisted even under strong motivation to be correct. Many participants sincerely believed misinformation to be true, suggesting that accountability-based policies alone are unlikely to solve the problem.

Highlighted

Taken together, the findings highlight that the misinformation challenge is not just behavioral but structural. As Keuschnigg argues,

“The fight against misinformation is more likely won through interventions that mix networks and reshape newsfeeds rather than those that merely target well-intended individuals.”

Contact

Latest news from LiU

A couple of men standing next to each other in front of a blackboard.

Scientists mimic heart muscle cells with conductive plastic

For the first time, scientists have succeeded in artificially mimicking the ion signalling of heart muscle cells. To succeed, researchers at LiU have used organic electronics. The findings open up for new types of implants and sensors.

A men and his reflecetion near a brick wall.

Lubunca – a powerful language of hidden words

What can a hidden language tell us about freedom, identity and survival? By studying Lubunca, Burak Alp Çakar explores the emancipatory power of words and how they can empower, protect and keep communities alive.

En person som lagar mat över öppen eld.

SEK 6 million grant for LiU research on air pollution

Joyanto Routh has been awarded nearly SEK 6 million from Formas for research on air pollution, health risks and climate‑adapted solutions in Sweden and India.